SouvenAir

 

Native application that allows Airbnb patrons to document and share their travel experiences with fellow travelers, families, and friends

 
Screens
 

Duration

3 Weeks


Role

UX Designer
(Owner’s Experience)

Tools

Adobe XD | Wire-framing | Prototyping | Visual Design


Teammate

Trucdan Nguyen (UX Designer)

 
 

illustration 1

Project Background

Due to COVID-19, many people have paused their travels and quarantined.

As travel restrictions start to relax, we want to inspire customers who book experiences through Airbnb to document their travels, trips, and stories to share with families and friends. We expanded on the prompt given during the Airbnb x Adobe Creative Jam by exploring ways to help travelers co-document experiences and creating both a creator’s and a viewer’s experience.


Understanding User Needs

(participants were 10 interviewees, ages 20-62)

Before deciding on the features of the application, I sat down with 10 individuals, all familiar with Airbnb and interested in traveling post quarantine, in order to better understand their frustrations with sharing travel experiences with their peers through their mobile devices.

“As a traveler who likes to explore new food locations and restaurants, I would like to be able to share new store findings with my friends so that they may explore them as well.”

personas-03.jpg

“ As I travel, I want to be able to take pictures of the places I visit and to document the places I go to easily and quickly.”

“As someone who travels often with friends, I want to be able to share our memories together and be able to collaborate on the documenting process.”

Key Findings

I gathered 4 main insights surrounding the autonomy of sharing and adding friends to a trip.

Add friends to a trip documentation to share memories and co-edit a trip

Add a memory spontaneously or from your photo album for your fellow travelers to see

Check in to a destination so your friends and others may see where you have visited

Add a live story to let others know what you are doing, when you are doing it


User Interface

The objective of the interface is to be playful, inviting, and navigable. This is achieved through the use of large photos, colorful icons, rounded corners, and minimal text.

 

Low Fidelity Wireframes

 
 
 

High Fidelity

 

Features

1. Add New Trip

The host can start documenting a new trip through a current booking from Airbnb.

New Trip
 

2. Add Friends to Edit Trip

The host of a new trip can add fellow travelers to the documentation process so that they may view current events, add memories, and check-in to locations.

AddFriends.gif
 

3. Add a Memory

A traveler can share a photo or video spontaneously by using the add memory feature to access the camera or to select from their photo album.

Add Memories
 

4. Check-in to a Destination

A traveler can check into the destinations they are visiting to allow viewers to see all the places they visited during their trip.

Check In
 

5. Add a Story

A traveler can add an image or video authentically and spontaneously to their story on their profile for viewers to see.

Add Story

Usability Testing

(participants: 6 interviewees - Ages 21-58)

The first round of usability tests was conducted with the high fidelity prototype of SouvenAir in order to identity pain-points and/or problems that users may experience as well as discover potential opportunities to improve the design.

The usability tests were conducted with 6 individuals in a moderated setting. I asked each interviewee to perform the same 6 tasks and categorized their performance. In addition, I asked each interviewee for their thoughts on each task experience.

guerilla testing

Highlights and Takeaways

  1. Users want to be able to add friends using their email as opposed to a phone number

  2. Users want more guidance when checking-in to a new location

  3. Users want to the ability to add a specific individual, who may not be part of the larger trip, when they check-in to a location


Final

Mockup_2.jpg

You can check out the prototype here!